The UP Diliman College of Engineering Library successfully held a Block Screening of Captain America: Brave New World at the UP Town Center Cinema 2 on February 16, 2025.

This block screening also marked the 17th anniversary of the I Love My Library campaign aimed at supporting the rebuilding of libraries and communities. Much like the film being the fourth Captain America movie in the Marvel Cinematic Universe, this event marks the fourth fundraising event of the ILML campaign in the form of a block screening. The proceeds raised will be redirected to a chosen beneficiary for the library’s outreach program.

The registration and ticket inspection started at 2:15 PM, followed by the movie screening at 3:00 PM. Upon entry, participants were given Tater Thins snacks and Smart C+ drinks courtesy of Oishi, and bottled water courtesy of Nature’s Spring. Before the film started, a short program was held to acknowledge the event partners and sponsors for their support, along with a brief introduction about the I need. I value. I Love My Library campaign from its founder and the Head Librarian, Ms. Sharon Maria Esposo-Betan.

19 lucky winners were awarded prizes through a lucky draw as part of the program. Special awards were also given for early bird registration, and for the loyal supporter of the campaign’s fundraising activities.

This activity was made possible in partnership with CE-Logic, MegaTEXTS Philippines, LibTech Source Philippines, UP Beta Epsilon Fraternity, UP Circuit/The E-Waste Project, Wiseman’s Books Trading, Academic Paradigm, and UP Gears and Pinions. The event was also sponsored by Oishi, Nature’s Spring Water, and McDonald’s Metropoli.

The event was a resounding success, with all tickets sold out even before the screening. The activity concluded at around 5:00 PM.